Satisfying a need by life science researchers to have access to a database of protocols to enhance their work in the lab, BioTechniques BenchTalk launched in January 2016. Sponsorship opportunities on the BioTechniques BenchTalk site is part of a protocol package of sponsorship opportunities across three unique formats allowing your protocols to reach the widest range of BioTechniques subscribers and website visitors throughout the year. Sign up by March 2016 to ensure the lowest cost and widest reach.
BioTechniques BenchTalk, Protocols, and the Protocol Guide Series
Protocols are created to help guide life scientists and enhance their work in the lab. Sponsored protocols offer a great opportunity to highlight your products in a real-world setting.
The BioTechniques Protocol Guide Series includes three unique platforms: digital, print, and online:
- Protocol Guide Quarterly Digital Edition – Publishes February, May, August, and November
- Protocol Guide Annual Print Collection – Publishes in December 2016 featuring a summary of each protocol published throughout the year and mailed alongside the monthly print edition of BioTechniques. Added Benefit – receive a full-page, four-color ad facing your protocol entry.
- BioTechniques BenchTalk Online – An online, interactive community focusing on protocols, featuring expert opinion and networking opportunities. Protocol sponsors recieve a basic Company Profile listing with the option to create a premium listing. Early BenchTalk Sponsorship Bonus – add a video to your protocol listing at no extra cost.