Overview

Focus: Peer-reviewed Life Science Methods
Target:
Bench Scientists
Launched: 1983
Frequency: Monthly
Print Circulation: 80,010
Average Monthly Unique Web Visitors: 107,937
Avg. Monthly Page Impressions: 226,003
Two Year Impact Factor: 2.754
Five Year Impact Factor: 2.931

Key Facts

BioTechniques delivers the largest & most targeted audience of active buyers and influencers – where buying decisions are being made

  • 100% Direct Request Subscribers
    All subscriptions are individually requested and qualified
  • 100% Life Science Focus
    A 100% focus on methods utilizable in the majority of labs
  • 80,000 Distribution
    The largest print audience for a life science publication
  • 82% Buyers & Influencers
    Reach decision where purchasing decisions are made – at the lab bench.
  • Over 80 Occupational Selects plus Geo-targeting
    The most targeted audience of any life science publication

Advertising Options

Our open-access model, detailed demographic data, and flexible targeting options, ensures your advertising reaches the most appropriate audience at the most cost effective price. 80% of subscribers make purchase recommendations or have budget and purchasing authority.

Advertising options:

Latest News

BioTechniques May 2015 Issue Preview

The May issue of BioTechniques presents exciting new articles focusing on: fatty acid quantification using albuminisolation of DNA from plant seeds for rapid PCR genotyping photostability of fluorescent proteins in cell culture media more effective ways to construction NGS sequencing libraries enhancing DNA methylation quantificatio In addition to these research articles, the May issue will […]

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Editorial Calendar and Ad Deadlines

Click the cover above to review our publication dates, deadlines, and issue topics online or download our Editorial Calendar as a pdf.

 

Circulation

In Print: BioTechniques gives advertisers direct access to more than 80,000 qualified subscribers — making it the largest and highest quality BPA-audited audience of any life science publication.

Online: BioTechniques.com is audited by BPA Worldwide. Average monthly user sessions total more than 141,000 visits.

Newsletters and Alerts: BioTechniques Newsletters and Alerts reach more than 75,000 unique subscribers through daily, weekly, monthly, and technology-specific newsletters and alerts.

Mobile App: Available now in the App Store for iPad and iPhone and in Google Play and the Amazon Appstore for Android devices.

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