Overview

Focus: Peer-reviewed Life Science Methods
Target:
Bench Scientists
Launched: 1983
Frequency: Monthly
Print Circulation: 80,010
Average Monthly Unique Web Visitors: 107,937
Avg. Monthly Page Impressions: 226,003
Two Year Impact Factor: 2.754
Five Year Impact Factor: 2.931

Key Facts

BioTechniques delivers the largest & most targeted audience of active buyers and influencers – where buying decisions are being made

  • 100% Direct Request Subscribers
    All subscriptions are individually requested and qualified
  • 100% Life Science Focus
    A 100% focus on methods utilizable in the majority of labs
  • 80,000 Distribution
    The largest print audience for a life science publication
  • 82% Buyers & Influencers
    Reach decision where purchasing decisions are made – at the lab bench.
  • Over 80 Occupational Selects plus Geo-targeting
    The most targeted audience of any life science publication

Advertising Options

Our open-access model, detailed demographic data, and flexible targeting options, ensures your advertising reaches the most appropriate audience at the most cost effective price. More than 82% of subscribers make purchase recommendations or have budget and purchasing authority.

Advertising options:

Latest News

Summary of the December 2014 Issue of BioTechniques

The December 2014 issue of BioTechniques will feature articles reporting new advances in: PCR amplification specificity discriminating SNPs in GC-rich regions assessing sources of variation in biofilm studies automating cytokinesis-block micronuclease cytome assays using laser scanning cytometry In addition to these articles, our final Practical Guide article for 2014, focusing on cell culture tools, techniques, […]

Show more…

Editorial Calendar and Ad Deadlines

Review our publication dates, deadlines, and issue topics.

Circulation

In Print: BioTechniques gives advertisers direct access to more than 80,000 qualified subscribers — making it the largest and highest quality BPA-audited audience of any life science publication.

Online: BioTechniques.com is audited by BPA Worldwide. Average monthly user sessions total more than 141,000 visits.

Newsletters and Alerts: BioTechniques Newsletters and Alerts reach more than 75,000 unique subscribers through daily, weekly, monthly, and technology-specific newsletters and alerts.

Mobile App: Available now in the App Store for iPad and iPhone and in Google Play and the Amazon Appstore for Android devices.

More great features of BioTechniques Advertising