Overview

BioTechniques CoverFocus: Peer-reviewed Life Science Methods
Target: Bench Scientists
Launched: 1983
Frequency: Monthly
Print Circulation: 80,010 (100% direct request)
Average Monthly Unique Web Visitors: 110,670
Avg. Monthly Page Impressions: 296,286
2012 Impact Factor: 2.669
Five Year Impact Factor: 2.962

Key Facts

BioTechniques’ combination of publishing platforms, editorial excellence, and global reach creates a unique opportunity for advertisers to target life scientists where their products and services are most needed: at the lab bench.

  • Largest BPA-audited life science circulation with more than 80,000 qualified subscribers
  • Subscribers in more than 111 countries
  • 100% personal direct request
  • More than 154,000 monthly user sessions as certified by BPA Worldwide – the only life science website certified by BPA

Advertising Options

Our open-access model, detailed demographic data, and flexible targeting options, ensures your advertising reaches the most appropriate audience at the most cost effective price. More than 88% of subscribers make purchase recommendations or have budget and purchasing authority.

Advertising options:

Latest News

Summary of the June 2013 Issue of BioTechniques

The June 2013 issue of BioTechniques will feature articles describing: (i) an improved method for sequence capture of protein coding genes, (ii) a technique for producing single stranded DNA products using deoxyribozymes and rolling circle amplification, (iii) a novel approach to determining transcript numbers from single neurons using digital PCR, and (iv) a newly developed [...]

More Latest News

Download the Latest Editorial Calendar and Marketing Planner

Download the latest Editorial Calendar and Marketing Planner

Editorial Calendar and Ad Deadlines

Review our publication dates, deadlines, and issue topics.

Circulation

In Print: BioTechniques gives advertisers direct access to more than 80,000 qualified, direct-request subscribers — making it the largest and highest quality BPA-audited audience of any life science publication.

Online: BioTechniques.com is the only life science website with traffic audited by BPA Worldwide. Average monthly user sessions total more than 121,000 visits.

Newsletters and Alerts: BioTechniques Newsletters and Alerts reach more than 80,000 unique subscribers through daily, weekly, monthly, and technology-specific newsletters and alerts.

Mobile App: Available now in the App Store for iPad and iPhone.

More great features of BioTechniques